Jumpstart Your Digital Strategy
Use this workbook to begin gathering the necessary building blocks for a killer digital strategy. Developed by one of our Digital Strategy MVPs, this guide will help you craft a strategy that delivers.

Building a CMS implementation, teams focus on numerous deliverables – building the user journeys, crafting a beautiful and engaging design and user experience, building and testing editable pages and components, writing the perfect content to tell our story…then we launch – and we’re done, right?

Well, no.  At Brainjocks, we’ve built our legacy on looking into the future of each project and teaching our clients not just how to manage content, but more so how to leverage the CMS as an asset that brings continuous value, learning and maturity to the marketing team.

In this article, we discuss what success of a CMS implementation should consider – from the marketing operations perspective.


Responsive Web Design (RWD) offers a cost effective, high quality and easily managed delivery of content to a variety of devices.

Many teams build sites in RWD by using custom or popular responsive frameworks like Twitter Bootstrap or Foundation Zurb. But how can we combine the responsive design goodness with an intuitive content authoring experience in Sitecore?